Steer expands prestige capability

Steer Automotive Group has expanded its prestige vehicle repair network with the acquisition of Perfect Paint Centres Ltd, strengthening its presence in Buckinghamshire and increasing repair capacity in a key strategic market.

Following completion of the acquisition, the business will operate as Steer Prestige Milton Keynes.

Perfect Paint has established a strong reputation over the past 24 years as a manufacturer-approved prestige accident repair centre. The business provides repair services for vehicle manufacturers, insurers, fleet operators and private customers, with expertise spanning prestige, electric and fleet vehicles.

The addition of the Milton Keynes operation is expected to strengthen the group’s ability to meet growing demand for specialist vehicle repairs, particularly as vehicle technology and manufacturer requirements continue to evolve.

Richard Steer, Chief Executive at Steer Automotive Group, said: “We are delighted to welcome our new colleagues from Perfect Paint to Steer Automotive Group. The business has an excellent reputation for quality repairs, technical expertise and outstanding customer service, making it a natural fit for Steer.

“This acquisition strengthens our presence in an important market, enhances our prestige repair capability and creates additional capacity for our partners and customers. We look forward to building on the strong foundations already in place.”

The integration of Perfect Paint into the Steer Automotive Group network represents a further step in the group’s continued growth strategy while broadening its manufacturer-approved repair offering for insurers, fleet operators and vehicle owners across the region.