Steer expands prestige network with new Cambridge site

Steer Automotive Group has announced the acquisition of Marshall Motor Group’s Paint & Body Centre Swavesey, reinforcing its commitment to sustainable growth across its national repair network.

The Cambridgeshire-based site will now operate under the name Steer Prestige Cambridge, joining Steer’s expanding Prestige network of Manufacturer Approved repair centres. The acquisition further strengthens the group’s footprint in the high-end vehicle repair sector and aligns with its strategy to deliver tailored capacity to both clients and customers.

The Swavesey site brings with it a range of manufacturer approvals, including those from Jaguar Land Rover, Volkswagen Group, Volvo and Stellantis. Steer confirmed it will continue to invest in both the on-site team and specialist equipment to uphold these standards.

Richard Steer, Chief Executive of Steer Automotive Group, said: “Marshall Motor Group’s Paint & Body Centre Swavesey is a fantastic addition to our growing prestige repair network and demonstrates our commitment to invest in our people and Manufacturer approval programmes, ensuring that we deliver repair capacity that is aligned to our client and customer’s requirements.”

The move supports Steer’s wider ambition to build a measurably different repair group, offering high-quality, manufacturer-approved services across the UK. With this latest addition, the company further enhances its ability to provide trusted, specialist repair solutions for a range of premium vehicle brands.