ILC ARTICLE

SYNETIQ and LV= provide key to sustainability


SYNETIQ has launched a client initiative with LV= Insurance which sees unused keys sold to raise money for charity. 

The two businesses have come together to sell unused keys for reuse to support the insurer’s chosen charity, FamilyAction – an organisation which supports families when they need it the most.

SYNETIQ already recycles 96.4% of all dismantled vehicles and by combining synergies of care and sustainability, SYNETIQ and LV= Insurance have found this initiative to be crucial to reducing waste further. The pair have so far raised over £500 for the charity with more to come.

Sarah Hirst, Client and Green Parts Director said: “We are proud to work with LV= on this project to sell unused car keys for reuse and help our client raise funds for their chosen charity. We care about making a difference to our clients, charitable causes and the planet. This is a simple impactful initiative that helps raise money for a great cause which is also sustainable.

“We look to roll this out to other clients in the future following the successful trial with LV=.”

Becci Yates, Claims Supplier Manager at LV= Insurance said:“We are delighted to work together with SYNETIQ on this project, not only to reuse keys but to raise funds for Family Action.”

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